Why Choose A Squarespace Template?
I asked Chat GPT the other day, “ Why would a new business owner go with a Squarespace template instead of hiring a designer or building a Squarespace website themselves?”
My goal was to understand if a) ChatGPT understood my target audience in the detail I do and b) to see if it sparked any new answer as to why people SHOULD and DO use Squarespace templates instead of building the website themselves with the help of AI or Squarespace built-in templated tools.
The answer wasn’t shocking, and it didn’t provide me any new insights. However, it did reinforce and validate that Squarespace Website Templates are easily the most convenient, safe, and affordable ways to launch your business.
Read on to see what Chat had to say.
A new entrepreneur should choose a Squarespace template over hiring a designer for a custom site or building from scratch on Squarespace or Wix because it offers the best balance of affordability, ease, and professionalism. Here’s why:
Why Not a Custom Website?
Cost-Effective – Custom sites can cost anywhere from $3,000 to $10,000+, while a high-quality template is a fraction of that price.
Faster Launch – Custom sites can take weeks or months, whereas a template lets them launch in days.
Flexibility – Entrepreneurs can tweak a template as their business evolves, instead of being locked into a rigid custom design.
Why Not Build From Scratch?
Saves Time & Headaches – Building a site from scratch, even with Squarespace or Wix, means figuring out layouts, branding, UX, and SEO—which can be overwhelming. A template already has a strong foundation.
Professional Quality – Templates are designed by experts who understand conversion-focused design. A DIY website might not look as polished or function as well.
Pre-Tested for Success – A template has been tested for mobile responsiveness, aesthetics, and user experience, so they’re not guessing what works.
The Sweet Spot: Why Templates Work Best
✅ Affordable – Get a designer-quality site at a fraction of the cost.
✅ Easy to Customize – No coding needed; swap out text, images, and colors to make it unique.
✅ Built for Business Growth – Most templates are structured for lead generation and sales.
✅ Fast Launch – Instead of spending weeks building a site, entrepreneurs can start attracting customers immediately.
